Kaluzova

A brief outline of the project

Eva Kaluzova is a Czech-Catalan artist specialising in acrylic paintings on canvas. The need was to have a modern website to show and describe her works and concepts. She also needed an online shop to sell her original paintings, prints and products.

In addition, we worked on the visual part of the project in order to capture the essence of the artist and his art through graphic design and branding.

Communication strategy
Brand strategy
Content strategy
Naming
Branding
Printing

Web design and development
Online shop
Internal / external communication
Social Media

Customer

Eva Kaluzova

The artist

She is a versatile artist who can offer different styles in each collection, which means that the web structure is determined by these needs. The website also includes an online shop with original paintings, prints and various products. Due to the different colour palette of her paintings, the site is clear enough to make the artwork stand out. The minimalist style features the video on the homepage and the menu in electric blue to match the colours of the video.